Social Media Monitoring
Category : Social Media
How do companies know when their brand is being talked about on social media? Ever wonder how a large company sees your complaint about it and how it responds so quickly?
Social Media Monitoring.
Social Media monitoring is when a business or brand uses social media software to track mentions across social media, blogs, and other internet media. Intervals could be anywhere from immediate, hourly, daily, or another interval. It’s not just Facebook or Twitter, quite often tools will include news websites, popular blogs, discussion forums, and other forms of internet media.
The data you gather from social media monitoring can be used to look at how people feel about your brand, help you address individual concerns or make companywide decisions.
One tool you can test run is at https://mention.com/en/ – you can get a 14 day trial and do a wide variety of reporting with it.