Things Your SEO Specialist Should Be Doing

Things Your SEO Specialist Should Be Doing

Category : Social Media

Every online marketing servicer / seo specialist has their own strengths and weaknesses but to some degree they should all be fulfilling this list as a commonality:

  • Researching good cross linking opportunities monthly
  • Reviewing page content for keyword usage
  • Reviewing page code for keyword placement
  • Reporting page performance monthly
  • Reporting website performance monthly
  • Reviewing and reporting PPC (if applicable) performance monthly
  • Reviewing and reporting Google placement / performance monthly
  • Reviewing and responding (if applicable) to social media reviews (Google, Yelp, Facebook).
  • Reviewing and responding to social media inquiries
  • Reviewing and reporting on performance for paid directory listings.
  • Reviewing and posting valuable content to your website
  • Reviewing and posting valuable content to social media / paid directories
  • Review and report on competitors websites & online activity
  • Identifying niche opportunities for online efforts
  • Identifying opportunities to grow email lists
  • Reviewing online form submissions
  • Reviewing backup schedule
  • Backing up database (if applicable)
  • Managing additional outreach email addresses
  • Reviewing and recruiting / managing content writing opportunities
  • Advising for online content prior to brick and mortar engagements
  • Reviewing membership profiles and backlinks to professional organizations
  • Reviewing and assisting in implementation of reviewing opportunities by customers
  • Reviewing the ongoing security of your website and advising / patching / updating software as needed.


Ron Hall has been managing my social media presentation on Facebook now for a few months. We started out with just a 30 day trial run and the results have been by far worth every bit of time, energy and money spent. Within weeks we saw an increase in customers coming in asking about product they saw posted on FB. Ron’s  comments with the posts I feel adds a special touch which engages the clients! Bob Cook, Bargain Bob’s Discount Store
Bargain Bob's